THE WORK PORTFOLIO
Expressive brand identities and creative direction built for founder-led consumer brands.
Brand strategy, custom mascot illustration system, cultural adaptability, and retail art direction for educational toy brand Professor Toy.
Transforming an initial logo and flat mascot into a living, character-driven brand world across standalone and in-store retail environments, social templates, seasonal campaigns, and in-store displays.
Full brand identity for a founder-led coffee brand built right before scaling to two locations.
A Latin-rooted identity, custom typography, and scalable packaging system built to support rapid multi-location expansion.
Brand identity, 8-frame mascot swing system, and spatial creative direction for a historic cinema theater retrofit in Downtown Visalia.
We built a nostalgic, high-energy visual universe across vintage marquee architecture, Chesterfield tufted lounges, simulator bays, and custom bar collateral.
Creative direction and activations within an established lifestyle brand ecosystem.
We lead content production and experiential design that attracts premium collaborations.
Full-spectrum creative direction, commercial media production, and high-velocity social media strategy in Puerto Vallarta.
We turned a neighborhood espresso bar into a high-visibility coastal destination—growing their account 80% in 60 days through tactile food photography, branded touchpoints, and high-vibe community rituals.
Brand identity, in-studio photography curation, and bespoke web engineering for a fine-line tattoo atelier in Puerto Vallarta.
We curated Claudia Flocco's tattoo catalog and documentary photography into an intimate, warm brand universe—and engineered a high-flow digital storefront and WhatsApp booking funnel that turns casual Instagram browsers into committed studio appointments.
A comprehensive brand identity built for an upscale physical retail experience.
A dark, editorial aesthetic executed across bespoke physical objects, packaging, and launch collateral.